How to Survive Holiday Sale Shopping (Without Going Broke)


Holiday sales! It’s probably the best days for Filipino shoppers. Why not? A 50% off on branded sneakers or a Buy 1 Take 1 promo on cool jeans is not a bad deal, and knowing Filipinos, we always want to make the most of our buck. It’s no wonder why despite the thick crowd, we hurry to malls just to take that rare chance of finding big discounts.   Here’s a caveat though: More holiday sales are expected to come before the year ends. So, you might want to control that urge to buy on impulse each time a new shopping sale is announced. We know it’s hard, but you wouldn’t want to welcome 2017 with empty pockets, right? Check out our tips to help you survive back-to-back holiday shopping sales without going broke. GIF Source Set a budget and stick to it It wouldn’t hurt to set limits on your spending. It only shows that you’re a responsible shopper. After all, having a budget in place can help you set realistic expectations on what you can afford. Once you’ve set your … [Read more...]

How To Avoid Holiday Sale Blunders That Scare Potential Customers Away


You think you got the best deal out there? Well, you’re in the mindset of a merchant. That’s too one-sided. Know that you are not the only biz making a good sale out there. As a business owner or a business partner, the right way to plan a holiday promo or a holiday sale run is to "think how a customer thinks."  Avoid these holiday sale blunders so you won't scare potential customers away. 1) Discount Signs that your consumer ignores. “SAVE UP TO 50% NOW!!” What’s wrong with the sign? Well, for starters, it feels like you’re screaming at your customers. The way you present your holiday sale signs also contribute to luring your customers in. As much as possible don’t be a CAPITAList (pun intended) and a punctuation abuser. The sense of urgency you are trying to pull off gets thrown out the windows of your potential customers with these copy writing blunders. Image source 2) Lacking of creativity on your sales. The challenge with making promos is to stand out. A boring … [Read more...]

A Hero Reminder: Your Safety Plan To Get Prepared For Every Storm


Safety is the utmost priority at any given calamity, so never take warnings, news, announcements and weather forecasts for granted. From the many calamities that struck, not one is bound to leave the same impact. We never know what the storm may bring us but what we can do is to be highly-prepared for what’s to come. As a hero reminder, here is your safety plan to brace yourself for the impending rainy typhoon season ahead. 1) Check your must-have emergency kit items. Always have an emergency kit stored at your homes. Note that establishments are preparing for the storm and are looking to close early, so check if you have all the must-have basic NEEDS in your emergency kit: Bottled water, food, first aid kit, warm clothes, flashlight and batteries, umbrella/raincoats, whistle and toiletries. 2) Secure your homes. Damage, debris and death, the ugly D triplets that the mother of all storms bring! We don’t want to meet them, so as much as possible keep your homes secure and … [Read more...]

What The World Will Be Like If Holiday Sales Didn’t Exist?


The world without holiday sales? "It's impossible! It's preposterous!" Yes, this gasping alternate reality may seem unimaginable but what if we lived in a world where holiday sales are non-existent? Let's take a theoretical approach of our world in a parallel universe where holiday sales just don't matter and see if our lives would be better or would just go berserk. Image source 1) Probably we’ll be more frugal. The economics of Christmas sees a peak selling season for retailers across nations around the world. Holiday sales in our world is like the vitamins of the economy where consumer spending behavior are proactive as people purchase gifts, decorations and supplies to celebrate. This means people are much more prone to impulsive buying. But in our "theoretically speaking" opposite world, a frugal lifestyle will be the result of an absence of holiday sales. The world will probably have a season where happiness and contentment is based on emotional bonding than … [Read more...]

Pawnina Shares: Halloween Promo Tactics Your Business Can Pick-up From Watching Horror Movies Alone


Hey guys, Pawnina here! Before the cheerful chill of the Christmas season, we get shivering feels, not from the holiday cold, but from the Halloween break (Awoooooo). Time to get those boxes of blockbuster DVDs from the closet and blow away those cobwebs (vintage is not ancient by the way) because we got a long scream fright ahead (laughs incessantly). Don’t close your eyes tho, we’re not here to discuss a film review, we’re here to use the horror movies as inspiration to our Halloween promo ideas. Here’s a fun fact, a 2014 study, entitled "The Impact of Fear on Emotional Brand Attachment," revealed that consumers experiencing fear while watching a film feel a greater affiliation with a present brand than those who watch films evoking happiness, sadness or excitement. Very interesting! So, let’s snatch the mojo from those horror films and understand how we can pick-up Halloween promo tactics from watching them alone. The formula of Mystery What’s the missing link? Horror … [Read more...]

Trick or Treat: Halloween Promo Tricks To Treat Your Business To An Increase In Revenue


We’ve been sharing more about how to get your business sales increase this holiday season, but let’s take a break and play a little more. Since the time of the year when you could dress to be whoever you want is nearing, take good advantage of this opportunity to give your customers something to look forward to. Yes! Happy Halloween folks! Halloween may only fall for two days, but you could start spicing up your trick or treat ideas now to give your business revenue a boost. Scare all the negativity away and create an aura of fun with these Halloween promo tricks to try below: 1) Treat them with free candies. According to a study entitled "Sweetening the Till: The Use of Candy to Increase Restaurant Tipping", handing out candies or sweets while giving customers their check in a restaurant increases the likelihood of the customers' tip-giving. The study showed three observations: Observation 1: When the waiter left a single piece candy while giving the receipt, the average … [Read more...]

Can’t Pay Your Credit Card Bill? Here’s What to Do Next


Admit it. Your credit card bill isn’t your favorite mail to receive every month end. But when it arrives with a big figure, reality hits you hard. You just can’t pay it all. So, what’s next? You are not alone. Most people are having a hard time paying their bills on time and in full too. It could be brought by unforeseen circumstances—from losing track of monthly expenses to emergencies and unemployment.   What Happens When You Don’t Pay Your Credit Card Bill Often, you won’t think about the consequences of an unpaid credit card bill. First month of missing it isn’t that noticeable. But when you consistently don’t pay your bill, interest rates and penalty fees accumulate which are sure trouble to your pockets. Late repayments come with penalty fees ranging from 4% to 7%, while compounding interest rates range from 2.5% to 3.75%. Waiting for more than 90 days isn’t a smart move. Your creditor will mostly likely put your name on the permanent negative record, which can … [Read more...]

Friendly Credit Card Alternatives That Financially Savvy Filipinos Could Use


Although credit card promises the luxury it offers, Filipinos are still generally averse to the risk. According to statistics, around 7 million of the Philippine population are actual card holders,and not even all seven million are individuals, others hold at least two of them. To be honest, this is a significant low number compared to neighboring Asian countries. Mainly because most Filipinos understood that credit cards are loans or "utang." With interest rates, terms and conditions and a financial responsibility to consider with having a credit card, plus the amount of money that comes with it, a credit card is the least likely practical choice to owe extra money. If you want a lighter approach to the borrow now-pay later method, like making pautang to your best friend… stress-free and no pressure at all, then check out other alternatives to the credit card below. Cash  The obvious choice among the bunch is to carry in cash for all the right reasons. Having cash around … [Read more...]

7 Phones You Can Buy As An Alternative To Your Recalled Samsung Galaxy Note 7


“It could be one of the costliest product safety failures in the history of technology.” -Time Just two months away from its release, reports of the new Samsung smartphone blowing up in flames had sparked concerns worldwide. The speculations of its safety made its clear mark when airports banned the use of the Samsung Galaxy Note 7 devices, alarming smartphone users of the future of the Samsung gadget. Now, the biggest blunder of a premium phone came rushing as Samsung abandoned its popular phone. Reuters then reported that the Seoul-based firm has decided to halt its production of their latest smartphone gadget-the Samsung Galaxy Note 7- to consider the safety of their consumer. It may sound heavy and shocking to know but there are still other notable premium phones you can have instead of the latest Samsung note. Below are a couple of other alternatives that you can consider. 1) Apple iPhone 7 and 7 plus The latest iPhone is always a better version than its predecessor … [Read more...]

The Relationship-like Stages You Experience On A First Credit Card Affair


“A relationship is like a credit card, if you don’t handle it responsibly, you lose its value and pay heavy in the future for the past” -Joseph Cubby Life would be easier if you can just have a credit card by your side… well think again. A credit card is more than just giving you extra cash in a card. A credit card is a "credit" by the end of the day, and Joseph Cubby was right when he compared a relationship to a credit card, because a common point for both is RESPONSIBILITY. Now, you’re guessing you are old enough to handle a credit card. You think you are financially responsible to manage your budget and you feel it’s high time you get a credit card because after all you’re adulting. But here’s a credit card advice, responsibility sounds easier said than done. If you’re ready to mingle yourself with credit cards, here's an easier understanding of how it's like to start and end a credit card affair for the first time. All we want to give you is a credit card material that you … [Read more...]